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U.S. E-Bike Supplier Rad Power Absorbs Trump Tariff By Raising Prices
Aug 28, 2018

SEATTLE, USA – Rad Power Bikes, a Seattle-based direct to consumer e-bike brand, announced yesterday how the company is to address the 25% tariff imposed by the U.S. government on electric bikes and component parts imported from China. The company that claims to North America’s largest electric bike company states that the tariff is “Going to hit nearly every U.S. electric bike company and threaten the future of sustainable transportation.”

Furthermore, the company states “The biggest barrier to e-bike adoption has been price, which is why Rad Power Bikes focuses on building high-performing yet affordable e-bikes. Unfortunately, the tariff will now rebuild that price barrier. Rad Power Bikes is finding ways to absorb much of the impact of the 25% tariff, but is still forced to raise prices. The cost for our U.S. e-bike models will increase by USD 200, and our commercial-grade e-trike model will increase by USD 800, as soon as the tariff goes into effect on Thursday, August 23.”

“We believe e-bikes have the power to change the way people and goods move, and we won’t let the tariff stop us from disrupting the world of transportation,” says Radenbaugh.

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