The WBIA Association Is Expected To Have A Difficult Bicycle Market in 2023

Nov 24, 2022

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According to foreign media reports, at a meeting of the World Bicycle Industry Association (WBIA), the short -term and long -term prospects of the global bicycle industry was tested. It is generally optimistic about the latter, but it is also realized that 2023 will be a difficult year for the industry.

The bicycle industry has witnessed the unexpected trend of the market. Starting from the downturn before the epidemic, and then to the recovery after the blockade, most companies' accounts rose to encouraging profitability, and then landed with optimistic inventory forecasts. Due to the rise in living costs, consumer expenditure is restricted. Although demand is considered a level before the epidemic, in the case of sufficient warehouse and store inventory, large companies such as Shimano describe the demand as "cooling".


The representatives of the WBIA conference exchanged opinions during the remote conference and reached a consensus on the current market adjustment. WBIA Chairman Erhard Büchel said, "We know that due to the energy crisis and challenging geopolitical situation, the bicycle industry may be very difficult in 2023. However, we see people's great interest in riding bicycles, and this interest will not disappear disappear . Therefore, I am very optimistic about the prospects of the bicycle industry. "

WBIA is currently writing the annual global market report, which is provided by the information from the bicycle industry associations from all over the world. The report in 2022 is nearing completion, and it will reflect the overall situation of the entire bicycle industry by 2021.


In addition to tracking market trends, the WBIA institution is also committed to achieving political and propaganda goals. It cooperated with the United Nations to propose the work of the bicycle infrastructure expert group, and formulated the overall planning of Pan -European bicycle promotion. Including adjustments and standards to ensure that electric bicycles are regarded as bicycles within all related frameworks. It is also working on bicycle safety work, exploration involving the security of VRU (vulnerable road users), and electronic communication between different models. At the same time, WBIA is still trying to ensure that bicycles and electric scooter such as electric bicycles and electric scooters are completely separated.

Iliya Semenov's NADBM Board of Directors said, "The bicycle industry is developing dynamically, looking for global regulatory solutions is as important as before. I am glad to know that WBIA can cooperate with the United Nations to represent our voice and ensure future regulations that are conducive to the sustainable development of the bicycle industry." Essence

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