Canada Rocky Mountain Acquires German Dealer BikeAction

The Canadian bicycle brand Rocky Mountain acquired BikeAction, a German bicycle dealer. Since 1988, BikeAction has been the Rocky Mountain brand in Germany, Austria, Biru Economic Union, Slovakia, the Republic of the Czech Republic and Slovenia.
Raymond Dutil, Executive Chairman of Rocky Mountain, said: "Rocky and BikeAction have a long history. When we start to provide bicycles internationally, Germany is the first market we have expanded. Since the establishment of Rocky in Germany, BikeAction has been in our. The internationalization process of products and design has played an indispensable role; promoting us to have a competitive global lineup, including the significant improvement of our electric bicycle product PowerPlay. This marks the special milestone of a real two companies. "
With the support of the Rocky Mountain Canada headquarters, BikeAction will continue to operate as an independent entity. It is expected that no personnel will change.
"When I retire, the owner and president of BikeAction's owner and president," When I retire, I think finding a home for this company for BikeACTION for BikeACTION is a masterpiece of this company. The spirit of distribution business. "
"In many aspects, Rocky Mountain CEO Katie Bonde said for many years, united because of his love for the two wheels. When we enter the new chapter of Rocky, it is clear that we need to be in A roof. The future vision of Rocky and BikeAction is unique and focused. By establishing a strong European foundation for the brand, we can encourage more people to experience the pure fun brought by bicycles. "